Latest blog posts

Asking for trouble?

Virgin Media sloganI’ve spotted a few Virgin Media vans about with a slogan that’s tempting fate. ‘Forward, back, back a bit more, stop!’ just seems to be inviting a parking mishap.

And it’s surely only a matter of time before we see a van with ‘near miss’ on the side stuffed into a hedge or something. (See a picture of the whole van here.)

Still, I like the copy. It has a nice sense of playfulness and made me smile the first time I saw it. And I suppose if one of these vans did have a coming together with another vehicle, the inevitable photo in the Metro the next day would at least be exposure of sorts for the company.

How to find cheap flights – a beginner’s guide

Plane wingI’m not exactly a frequent flier. But I’m occasionally on the look out for good value flights to various places – usually for a holiday or short break.

It seems to me that booking flights is one thing the internet manages to be simultaneously really good at and really bad at.

On the up side, there are loads of places to go to find deals. There are thousands of web pages offering tips and advice. But on the other hand, there are so many sites selling flights and so much information that it’s virtually impossible to be certain you’re getting the best deal. It’s enough to send you running to the nearest branch of Thomas Cook.

I spent a lot of time last week trying to track down some good value flights, and wrestling with all the different travel sites out there. So I thought I’d explain how I found a decent deal.

There are only three steps, but I reckon they work best if your travel dates are fixed. They strike a good balance between finding a great price and not driving yourself mad hunting down the absolute cheapest deal:

  1. Find which carriers fly the route you want and get a feel for what constitutes a good price.
  2. This bit’s easy: search for flights on Kayak and Skyscanner. These are two of the most comprehensive flight search engines out there. They do a great job of searching thousands of flights across lots of different agents and airlines.

    Skyscanner is best for short-haul flights with budget airlines. It won’t always return flights with traditional carriers like BA, but it does normally tell you who else flies the route you’re interested in.

    If you find a price you’re interested in on SkyScanner, always check the text which says how old the quote is. If it’s more than a few hours old then make sure you hit the Check now button to see if the price is still accurate.

    Kayak does the lot. Long-haul, short-haul – and it searches airline sites directly and other agents like eBookers and Expedia. It can take a while to perform a full search, but the prices it returns generally seem to be very accurate. If you use it in conjunction with Skyscanner, you should have a pretty exhaustive idea of which airlines fly where you need to go.

    I’ve found Kayak’s prices pretty much 100% accurate so far, but its links out to the companies actually selling the flights don’t always seem to work. No matter – we’re just trawling for a ball-park figure anyway.

    At this stage, try and narrow your search a bit. Come up with four or five options based on price, flight times and your preferred airlines (if you have any).

  3. Start digging deeper. Search for your preferred flights across all the main online travel websites.
  4. To kick off, try Expedia. It’s the bees knees when it comes to online travel and can show you hotels, tours and all sorts. But to keep it simple, just use the flight search. Note the options to select preferred airlines, times and whether you want to fly direct or not. These can help you home in on your preferred flights quickly

    You should also try Opodo, eBookers and Travelocity. Then there’s Travel Supermarket, Flight Centre and STA Travel (STA aren’t just for students, though if you are a student, they’re probably the very first place to look).

    Yes, Kayak has already checked most of these sites for you, but it doesn’t always seem to pull out the best deal of all. Cheapflights is a website that always comes up in Google searches, but don’t bother unless your dates are flexible.

    Hitting those sites might take a little while, but afterwards you should absolutely know who’s cheapest. Now go to the airline’s own website and check the price there. It’s unlikely to be better than you’ve seen already, but occasionally you’ll bag a bargain.

  5. Check for further discounts.
  6. The main online travel sites are usually running promotions of one sort of another. They often take the form of voucher codes you can enter to claim a further discount on the price of your flights.

    Although a Google search (e.g. ‘Expedia voucher code‘) will usually prove fruitful, I reckon the place to start is HotUKDeals. This community website highlights great deals and discounts – just type the name of the company selling the flight you’re after into the Find a Voucher box. If any vouchers are available, you should see them. This simple step netted me £50 off a holiday I booked last week, so it’s well worth bothering with.

    And for a final bonus, you can usually pick up cashback on your purchase. Sites like Quidco have commission deals with websites like Expedia. But instead of hanging onto all the commission themselves, they’ll pay most of it back to you. Often it’s quite a significant amount. Quidco got me £50 back on a laptop last year and £12 on my house insurance, so it really is woth looking at.

    (Incidentally, Quidco and HotUKDeals were founded by the same chap. I guess some people just have an eye for a bargain.)

    If you do use Quidco, make sure you clear all cookies from your browser before signing into the site. That maximises the chance of the cashback actually registering properly.

And that’s it: find out who flies where you want to go; check the main sites; and search for discounts and vouchers. Then spend whatever you saved on a nice hotel or something. After all, you are going on holiday.

What have I missed? Where do you find cheap flights? Leave a comment and let me know.

The Daily Mail and Digg – an unlikely success story?

I’ve always found Digg an interesting place to kill a few minutes. There’s usually a story or two on the homepage worth a read, usually for amusement value.

A couple of weeks ago I noticed a trend: articles from the Daily Mail seem to make it to the front page quite often. At first glance, the decidedly right-wing tabloid isn’t a natural fit with the social news site, where there aren’t any editors and the combined votes of users determines which stories get most prominence.

But in defiance of that assumption, here are some of the Daily Mail stories that have appeared on the Digg homepage over the past couple of weeks:

There are more – you can search the site to see them.

A skim through the titles does reveal some common elements. The popular stories are frequently about sex, psuedo-science or some sort of miracle cure.

What does this tell us about the Daily Mail? To be honest, not much. I think there’s some truth in the idea that barely a week goes by without the Mail reporting on some miracle cure or hidden danger in something we eat, drink or do. It’s a similar story with sex; the paper’s love of family values and its focus on moral standards ensure that one of its staples is stories involving a person of responsibility being discovered in some sort of compromising or scandalous position. The articles about the teacher and stewardess above are good examples of these.

But has the Mail discovered a new audience in an unexpected place? I think maybe it has. I don’t know whether there’s been any attempt to ‘game’ Digg (rather like last week’s shenanigans involving stories from Times Online), but I doubt it. I reckon it’s just more likely that the type of story which is the Mail’s bread and butter is also the sort that appeals to people on Digg.

The lesson for the rest of us? Well, let’s be honest: it’s hardly rocket science. If you want your story to go hot on Digg, try and write about sex, sciency-sounding stuff and easy cures for common problems or diseases. Quick fixes are good – how to get better at something without having to make too much of an effort. And it won’t hurt if you can find a technology angle and drop in a photo of a young lady in skimpy clothing too.

Accordingly, the next post on this blog will be titled ‘How having sex with computer programmers protects against cancer and makes you a better person’. That should press most of the Digg crowd’s buttons.